Info Image

Uninor Targets 50% Mobile Internet Penetration with 'Internet for All' Ambition to Support Digital India Vision

Uninor Targets 50% Mobile Internet Penetration with 'Internet for All' Ambition to Support Digital India Vision Image Credit: Telenor Group

Uninor, a majority owned subsidiary of Norway-based Telenor Group with over 176 million subcribers and mobile operations in 13 markets in the Nordic region, Central and Eastern Europe and in Asia last week revealed its ambition to have 50% of its customers to be mobile internet users by 2017, making the internet accessible to the mass market by making it affordable and relevant to the customers.

On his recent visit to India, Telenor Group’s President and CEO, Jon Fredrik Baksaas, talked about the strategic ambition of “Internet for All.” This ambition supports the Government of India’s vision of a “Digital India.” Telenor Group believes that mobile internet is a powerful catalyst for social and economic transformation and should be accessible to all. 

Mobile phones are the preferred device for internet access and have emerged as the primary driver of social change for better education, healthcare and job opportunities. According to a statement by Uninor, the internet penetration in India is currently at 25%, or 245 million people and is expected to grow to approximately 500 million internet users by 2017. 

India is seeing rapid growth in internet usage and Telenor applauds the Indian government’s vision of making affordable internet services and content available to the masses. In Uninor, the fast growth in internet usage is accelerated by strategic partnerships with online services such as Facebook and WhatsApp that stimulate usage and meets customers’ needs by offering them value and convenience. The internet is opening a world of new possibilities and helping people to transform and empower their lives.

-            Jon Fredrik Baksaas, CEO & President, Telenor Group

 
 
Author

Ray is a news editor at The Fast Mode, bringing with him more than 10 years of experience in the wireless industry.

For tips and feedback, email Ray at ray.sharma(at)thefastmode.com, or reach him on LinkedIn @raysharma10, Facebook @1RaySharma

PREVIOUS POST

Appcessories and 'Lifeware' - The Latest Buzzwords in Mobile Operators' Vocabulary, the Latest Ideas for Retailing Strategy

NEXT POST

Telstra's 'Government Cloud' will be Launched in First Half 2015