Following the recent announcement of M1's rebranding to drive transformation, the operator this week announced a selection of made-to-measure Bespoke plans, these directly address customer demand for personalisation and flexibility.
M1 said the new Bespoke mobile plans aim to meet customers' desire for greater personalisation. Whether looking for a mobile device or a suitable plan, these three made-to-measure offerings – Bespoke Flexi, Bespoke SIM-only, and Bespoke Contract – can be customised to fit individual needs.
Bespoke Flexi provides customers with greater flexibility in every respect, as they can dictate their upfront device payment and choose to settle their balance between 12 and 36 months. With no strings attached, users now have the freedom to upgrade or downgrade their plan whenever they want. Also, customers can change their monthly data and talk time either in-store or using the My M1+ app without fear of encountering any early termination or admin fees.
M1's Bespoke SIM-only mobile plan offers customers an adaptable, contract-free experience. With the ability to change plans from month-to-month, users can take full advantage of M1's latest products. Plus, customers using the M1+ app now have a convenient slider to balance their data, talk time and price on the fly. Finally, Bespoke Contract's updated data bundles provide customers with even more value as the new base plan includes 20GB. Alongside three fresh add-ons, customers can build a plan suited to their budget and needs.