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Indosat Ooredoo Launches Augmented Reality-based Digital Advertising Service 'iAds'

Indosat Ooredoo Launches Augmented Reality-based Digital Advertising Service 'iAds' Image Credit: Indosat Ooredoo

Indosat Ooredoo Business this week launched an innovative service 'iAds', a digital ad platform that is designed by utilizing Augmented Reality (AR), interactive messaging, and mobile video. 

iAds offers the excitement of advertising and the convenience of using innovative telecommunication media. Through iAds, promotional activities can be more varied and attractive because Indosat Ooredoo Business offers several choices of digital promotion mediums, namely iAds, iAds Biz, and iAds MGram.

 

iAds - Augmented Reality (AR) technology.

iAds Biz  - A broadcast and interactive SMS service solution that responds more precisely to promotional needs for target customers and is easily controlled through a dashboard by enterprise. Regular SMS, Premium SMS, and Interactive SMS are all promotional options provided by 

Ads MGram - Consumers can engage with interactive promotion and digital transformation solutions through images and videos that can be viewed on a variety of mobile phones, feature phone or smartphone. The other benefit of iAds MGram is that it does not require a specific application and can be accessed without internet connection or data packages. Thus, it unlocks vast reach, customer engagement and business possibilities.

iAds can target more than hundreds of thousands of large and medium-sized companies in Indonesia to inform their products to millions of mobile users as potential targeted consumers. This service is also in line with Indosat Ooredoo's vision as the Indonesia’s leading digital telecommunication company that encourages a more rapid and effective growth of the digital economy.

Bayu Hanantasena, Chief Business Officer of Indosat Ooredoo
Indosat Ooredoo Business is committed to support the growth of Indonesia's business sector by utilizing digital technology. Today we launched iAds to support the promotional needs of enterprise to be more innovative through social media and relevant to the current situation. 

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Author

Ray is a news editor at The Fast Mode, bringing with him more than 10 years of experience in the wireless industry.

For tips and feedback, email Ray at ray.sharma(at)thefastmode.com, or reach him on LinkedIn @raysharma10, Facebook @1RaySharma

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