India's ZEE5, which is a part of Zee Entertainment Enterprises Limited (ZEEL) deepens its presence in Malaysia with Celcom in partnership with Apigate.
This partnership will provide Celcom customers a secure and convenient payment mode, through Apigate's Direct Carrier Billing API, to subscribe to ZEE5's rich content bouquet.
ZEE5 offers 100,000 hours of Indian Movies, TV Shows, News, Videos and exclusive Originals, across 12 languages including Hindi, English, Bengali, Punjabi, Malayalam, Tamil, Telugu, Kannada, Marathi, Oriya, Bhojpuri and Gujarati. It also offers 60+ popular Live TV channels, including ZEE's best loved channels.
Zoran Vasiljev, CEO, Apigate
Online Video streaming is a booming opportunity and we are excited to partner with a fast-growing platform like ZEE5 to enable their global expansion starting with Celcom in Malaysia.
Archana Anand, Chief Business Officer, ZEE5 Global
As we rapidly expand our partnerships across the Globe, we're happy to announce Celcom as our first partnership in the South East Asian region. We're already seeing a strong response in Malaysia, and partnering with a leading telecom operator like Celcom will enable us to quickly scale up awareness and access to ZEE5 among their huge customer base.