Singapore's M1 and Keppel Electric, a leading electricity retailer in the nationwide Open Electricity Market (OEM), announced their enhanced collaboration to enable customers to sign up for electricity plans across all M1 shops nationwide.
Following the successful soft launch of the Jurong OEM in March this year, the nationwide OEM will be rolled out progressively in the next six months, starting from 1 November 2018 for residents residing within Postal Code 58-78.
Customers will now be able to enjoy exclusive offers and bundled discounts when they sign up for electricity plans at any M1 Shop. Customers that sign up for both M1 & Keppel Electric plans are offered free 12 months mobile data plan with 5GB-at-$5 Data Add-on/Upsized Data, or Up to $450 OFF for Selected Handsets, or free 2 months Fibre Broadband 1Gbps Plan.
Since April 2018, M1 and Keppel Electric collaborated for the soft launch of the Jurong OEM by enabling customers to purchase electricity plans offered by Keppel Electric at the M1 Shop located at IMM Jurong, which was sought-after by customers.
P. Subramaniam, CMO, M1
Capitalising on M1’s extensive customer reach in Singapore and Keppel Electric’s strong brand proposition in the local electricity market, this joint collaboration in the liberalised energy market will provide greater value and convenience to both our customers.
Janice Bong, GM, Keppel Electric
The response from the Jurong soft launch has been well-received and we are delighted to deepen our partnership with M1 to launch a new series of exclusive and exciting bundled offers for the coming OEM launch. Residential consumers can now sign up conveniently at any M1 store.
