Airtel Launches Quad-Play Platform to Offer Single Billing, Bundling and Premium CX

6 months ago
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Airtel Launches Quad-Play Platform to Offer Single Billing, Bundling and Premium CX Image Credit: Airtel (Sreenshot from Airtel's website)

Bharti Airtel has launched a new digital quad-play platform, ‘Airtel Home’ that enables single billing for multiple Airtel services.

‘Airtel Home’ allows customers to bundle multiple Airtel relationships – home broadband, fixed line, postpaid mobile and digital TV - as a single account with a unified interface on My Airtel app

With ‘Airtel Home’, customers can make multiple payments across multiple bill cycles for different Airtel connections within the family with the convenience of a single bill for all services.

In addition, ‘Airtel Home’ users will get access to premium customer care; discounts of up to 10% on the unified bill and up to 10% discount based on number of bundled services.

Airtel Home is currently available as a beta version for Airtel home broadband customers in Hyderabad. The company plans to roll out the solution across India over the next few weeks.

The launch is a part of Airtel’s digital innovation program - Project Next that aims to transform customer experience across all of its services and touch points.

George Mathan, CEO, Homes, Bharti Airtel
Airtel Home is yet another industry first from Airtel and is designed to truly simplify the customer journey. A key feedback we received from customers who use different services from Airtel was, why can’t they have a single bill for everything as managing multiple payment dates is a very cumbersome process

Ray is a news editor at The Fast Mode, bringing with him more than 10 years of experience in the wireless industry.

For tips and feedback, email Ray at ray.sharma(at)thefastmode.com, or reach him on LinkedIn @raysharma10, Facebook @1RaySharma

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