Bharti Airtel, India’s largest telecommunications services provider has launched a new version of its Airtel TV app with a wider content bouquet and a new user interface that enable live TV with scroll back feature.
Airtel TV app now has content portfolios with over 300 LIVE TV channels, including 29 HD channels, to go with 6000 plus movies and popular shows. A large catalogue of regional content has also been incorporated to cater to the preferences of regional customers.
Airtel also announced that the entire content catalogue on Airtel TV is available to its Postpaid and Prepaid users on a free subscription basis till June 2018.
Airtel TV app continues to expand its content catalogue to bring great content from India and across the world to its users. Airtel TV is building a world-class partner ecosystem to curate and offer digital content from all leading platforms at one place. Currently, Airtel TV has partnerships with Eros Now, SonyLIV and HOOQ.
The new Airtel TV app ensures its users never miss out on their favourite TV shows and LIVE telecasts, wherever they are. With its Time Shift feature for LIVE TV, Airtel TV allows users to simply scroll back LIVE feeds and catch their favourite telecast even if they have logged in late.
Just like on TV, the app allows users to check what’s available on other channels or search for more programmes, without pausing what they are watching. Users can also catch-up on content aired over the past seven days for select shows.
Sameer Barta, CEO, Wynk
We are thrilled to introduce the latest version of Airtel TV with great content and an improved, intuitive User Interface. The improvements to the app are a result of constantly listening to our customers and taking their feedback to the design table.
