IMImobile, a cloud communications software and solutions provider, has announced that it has completed the acquisition of SUMOTEXT, an established US based provider of mobile messaging solutions for government, travel, retail, healthcare, and non-profit organisations.
This strategic acquisition provides a platform for IMImobile to accelerate the growth of its business in the US market across new industry sectors, with its digital customer interaction products, building on existing relationships with mobile operators in the US.
SUMOTEXT’s customer and product portfolio is complementary to existing IMImobile products and solutions and will enable the combined companies to further leverage IMImobile’s cloud communications product suite in the US market.
In addition, SUMOTEXT’s founder and CEO, Tim Miller, will become President of IMImobile North America, Inc. and will join the Group as a member of the senior management team.
Jay Patel, CEO, IMImobile
The SUMOTEXT team is experienced in selling and delivering business critical communication solutions to leading US brands. This acquisition provides a great platform for growth for IMImobile into the enterprise market in North America at a time of digital business growth.
Tim Miller, founder and CEO, SUMOTEXT
As traditional mass messaging channels continue to lose ground to targeted interactive IP messaging channels, large enterprises, financial institutions and wireless carriers require interactive messaging solutions that can provide a consolidated customer view and unified execution of customer interactions across digital channels.
