Orange has launched its new 100% mobile-based banking service in France this week that allows customers to perform real-time balances, mobile payment and a range of innovative uses, including a virtual adviser.
Orange has initially planned to rollout the service in July after an internal employee trial for around two months.
The launch of the Orange Bank which will be available 24-hours a day, 7-days a week, illustrates Orange's ambition to diversify its services, particularly in mobile financial services, which offer significant growth prospects.
With Orange Bank, Orange said it has not simply transferred traditional banking services onto a digital platform: it has designed them from the outset for use on a mobile phone. In this way, with Orange Bank, 100% of all operations and interactions between the customer and the bank can be carried out using a mobile phone.
Customers of Orange Bank also can perform other transactions, including;
Pay either with their bank card or their mobile ; Send money by SMS ; Temporarily deactivate their card, and reactivate it again if the card is retrieved; Interect with the virtual advisor, get answers to requests 24/7.