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Digital Engagement Playbook - Operators' Guide for Customer-first, Digital-first Strategy into New Revenues

Clock 6 months ago
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Most service providers have apps and web pages these days and research shows that customers like them.

Openet has produced a Digital Engagement Playbook that delivers 12 strategies, with supporting real-world examples, that will help you turn a ‘customer-first, digital-first’ strategy into new revenues.

In this paper you will learn:

  • How personalisation and context-sensitive offers can drive the success of new digital services
  • How customers can become fans - ideas that will increase customer advocacy
  • How telcos can become more relevant to their market and their customer through smarter engagement

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