Gogo, the global leader in providing broadband connectivity solutions and wireless entertainment to the aviation industry, recently conducted a global study on in-flight connectivity and entertainment and found that the demand for in-flight connectivity services continues to soar and drive passenger behavior.
Gogo's global study which represents participants across 19 countries and 5 continents, reveals that when choosing a flight, more than half of global travelers factor Wi-Fi into their choice of airline.Although the U.S. market has become saturated with in-flight Wi-Fi and wireless in-flight entertainment, the interest in these services is even greater for travelers in the rest of the world, where the proliferation of in-flight connectivity is still in its early stages.
Outside the U.S. and Canada, Gogo's data shows that 86 percent of travelers say they are interested in using in-flight connectivity vs. 75 percent within the U.S. and Canada. When it comes to wireless in-flight entertainment, 76 percent of global travelers show interest vs. 67 percent of U.S. and Canadian travelers.
Ahs EIDifrawi, Gogo's Chief Commercial Officer
The need for ubiquitous connectivity is no secret. There are very few places on earth today that people can't connect and the plane is really the last frontier.