Netflix and YouTube Streaming Push Mobile Data Traffic for Finland's DNA to Record Level

Netflix and YouTube Streaming Push Mobile Data Traffic for Finland's DNA to Record Level Image Credit: Netflix

Data traffic in DNA’s mobile network grew by 60 per cent from the year before, according to a recent report published by Tefficient. Also data volume per subscription continued to grow in DNA’s network. 

The bulk of mobile data traffic comprises streaming – i.e. video traffic – over the 4G network. Videos downloaded from Netflix and YouTube are typical examples of video traffic in mobile network.

According to the study, in particular young people have increased their TV content viewing: 42 per cent of people aged 15 to 24 years, who responded to the enquiry performed in May 2017, said they had increased their viewing of TV content over last year.

In 2016, the average subscription-specific amount of mobile data transferred per month amounted to 10.7 gigabytes. In the beginning of this year the average is 14.8 gigabytes, and now it is 15.2 gigabytes. 

A year ago, the volume of data traffic in DNA’s mobile networks surpassed data traffic in fixed network by 18 percent, while this year it is 30 percent.

According to Tefficient, Finland is the world’s leading country in terms of mobile data usage per subscription.

DNA claims that its 4G network covers more than 99 per cent of Finns and is in the process of expanding to become even more efficient and provide even more coverage. Several capacity expansions are made each day. 4G traffic is on a steep growth path: today, over 80 per cent of all data is transmitted over the 4G network.

Traffic over DNA’s fixed network is also growing. Over the course of the last year, DNA’s fibre network was updated to become DNA Fibre Optic Plus, enabling broadband speeds of up to one gigabyte without any changes to the intranet of housing companies. 

Jarkko Laari, Director, Radio Networks, DNA
As networks and terminals have improved, and since the price of data traffic will remain affordable, people will increasingly spend time viewing videos on mobile devices.

Ray is a news editor at The Fast Mode, bringing with him more than 10 years of experience in the wireless industry.

For tips and feedback, email Ray at ray.sharma(at)thefastmode.com, or reach him on LinkedIn @raysharma10, Facebook @1RaySharma

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