Markus Borchert who was the President of Nokia Networks’ Greater China Region, has been appointed by Nokia Networks as Senior Vice President and market head for Europe. The appointment which is part of Nokia Networks’ recently announced new Customer Operations (CO) structure, will see Borchert taking the role which will be based in Munich, Germany.
In his new position, Borchert will report to Ashish Chowdhary, Executive Vice President and Chief Business Officer, Nokia Networks. Geographically, the market region stretches from western Greenland to Kamchatka in Russia’s Far East, and from the Svalbard Islands near the North Pole to the southern tip of Israel, comprising 50 countries. The appoinment is expected to expand Nokia Networks' presence in Europe where the company has extensive engagement with the service provider community, including major operators such as Deutsche Telekom, MegaFon, MTS Sistema, Orange, TeliaSonera and Vodafone Group.
In his prior role as head of Nokia Networks’ Greater China Region which he held since January 2010, Borchert is recognised for his contribution in driving the business and establishing Nokia Networks as the top non-Chinese vendor in the overall Chinese 4G market, becoming the leader in both TDD and FDD-LTE.
I am extremely pleased to have Markus in Europe with his drive, enthusiasm and customer focus. He has achieved a great track record in Greater China. I look forward to Markus driving our ambition to expand our business in Europe and build on the strong win momentum and customer satisfaction that we have seen in 2014 in Europe.
Markus Borchert
It’s good to be back in Europe, there is a lot of work ahead of us. Europe is an innovation powerhouse in mobile communications. Europe brought the incredible revolution of GSM mobile telephony to the world as the first truly international telecoms standard and played a dominant role in 3G as well. When it comes to 4G, we have seen a stronger momentum in other parts of the world in the past years. China is rolling out LTE networks at an extraordinary pace, the North American operators have been amongst the first with large scale LTE rollouts and Japan and Korea have become the fastest growing LTE markets. Going forward, whether with 4G evolution, 5G development or new applications, I see chances for Europe to gain a leadership role again.
