Orange, one of the world’s leading telecommunications operators, last week announced the launch of the Orange brand in Morocco, where it will replace the Méditel brand.
With 14.2 million customers at the end of September 2016, Orange’s Moroccan subsidiary brings together the second largest number of customers within the Group’s Middle East and African footprint, after Orange Egypt.
Formed in 1999, Méditel made telecoms services widely available in Morocco over both fixed and mobile networks. Méditel continuously invests in its network, which includes more than 5,400 kilometres of optical fibre and more than 4,000 radio sites throughout the Kingdom. Méditel’s 2G and 3G networks provide coverage for 99% of the population. In March 2015, the Moroccan regulator assigned one of the three 4G licenses to the operator in recognition of the company’s highly-skilled staff and its technical know-how. Méditel was the first operator to launch a 4G service, in June 2015, and now provides coverage for 42% of the population.
The Orange Group has backed Méditel since December 2010, when it acquired 40% of the company. Orange has held 49% of Méditel’s capital since July 2015 and consolidates its financial results in the Group’s financial statements.
Stéphane Richard, Chairman and Chief Executive Officer of Orange
Our goal is to offer fixed and mobile digital services under a single brand, Orange, and to strengthen our position in Africa and the Middle East. We are delighted that Méditel is becoming Orange at a time when the Moroccan market is firmly turning toward digitisation.
Yves Gauthier, CEO of Orange in Morocco
Today, the Moroccan market is at a decisive turning point, and the challenge for us is to support the country’s digital development.
