Vodafone announced that its mobile money service, M-Pesa now has more than 25 million active customers. According to Vodafone, across markets in Africa, Asia and Europe, active customers of M-Pesa increased by 27.1% to its current figure of 25.3 million in the year ended 31 March 2016, boosted by launches in Albania and Ghana and supported by a network of more than 261,000 agents in 11 M-Pesa countries.
Vodafone M-Pesa continued to innovate during the last year, adding new features and services and entering into partnerships with public and private sector organisations, including partnerships with goverments in Lesotho and Kenya. In India, the operator has sinced launched an M-Pesa smartphone app which enables Indian customers to use M-Pesa to pay for goods on Ebay, for taxis with TabCab and to book train tickets on India’s national railways.
Over the past 12 months, Vodafone has also agreed a series of deals with partners to enable M-Pesa customers to transact with other services and across borders.
Vodafone Group Director of Mobile Money, Michael JosephChairman of the Board of Directors of Zain Group
M-Pesa continues to expand, evolving beyond traditional money transfers to encompass savings and loans, payment of salaries and benefits, settlement of utility bills and school fees and to enable vital health and agricultural solutions.
