The second largest operator in Switzerland after Swisscom, Sunrise Communications has joined Telefónica Partners Program to leverage the latter's procurement of services, network equipment, IT and devices. Sunrise serves both the mobile, fixed voice and broadband and IPTV, with approximately 3.3 million customer.
Both companies will explore collaboration opportunities across Telefónica’s innovative products and services to capture growth opportunities of the digital world. Under the agreement, the two companies may also engage in other business areas, such as alignment in key technology projects in network and IT, new initiatives (such as eSIM or Big Data projects), and collaborate on commercial and marketing strategies.
Elmar Grasser, Chief Operating Officer of Sunrise
The extension of the agreement is prove of the past success. By accessing Telefónica’s capabilities and scale, Sunrise continues to increase its competitiveness and reinforce its ability to accelerate growth in its market.
Mario Martin, Group Head of Industrial Partneships
We are delighted with the successful evolution of our agreement and fully committed with Sunrise to continue working together in order to take advantage of our strategic alignment and keep creating value.
