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Keith Brody

Keith Brody

Keith Brody is the VP of Marketing at Evolving Systems, provider of real-time digital engagement solutions and services to more than 80 customers in over 55 countries worldwide. He has worked in the telecoms industry for over 25 years as an editor, analyst and marketer for companies including Financial Times Telecoms, Ovum, MetraTech (now Ericsson), DigitalRoute and others.

Is It All (Becoming) A Game?

Friday, 23 July 2021 01:04
Some of us are long in the tooth. I am one of them. This I know because my immediate boss refers to me as “Daniel…

2021: Use of Customer Data to Mature, 5G to Move From the Drawing Board, and COVID-19 to Continue Accelerating Digital Adoption

Tuesday, 08 December 2020 02:00
When we sat down twelve months ago - and for those of us in the UK, two lockdowns ago - to forecast the direction of…

AI Starts Making Real Impact on CSPs' Decision Making, Diversification Intensifies - Predictions for 2020

Monday, 23 December 2019 09:50
#1: Customer Engagement 3.0 arrives In 2020, the nature of customer engagement will change as personalisation - how marketing and customer value management actually engage…

Customer Loyalty Reincarnated, Content Becomes Central to Customer Retention and 5G Continues its Takeoff - Evolving Systems 2019 Predictions

Thursday, 18 October 2018 07:31
Evolving Systems, the end-to-end digital engagement software and services provider, has offered its telco industry predictions. Evolving experts give an insight into the topics they…

‘Freemium’ models and sponsored data – giving the people what they want?

Thursday, 16 October 2014 05:59
Following on the heels of increasingly common, albeit still fairly new “freemium” service offerings, AT&T’s recently announced sponsored data service launch has been unusually controversial.…