Sprint which introduced its new All-in plan for unlimited text, phone and data services on Tuesday in a campaign that saw Sprint releasing a campaign video featuring David Beckham, with a fine print that says a 600 kbps streaming video speed limit at all times, has reversed the throttling policy within 24 hours after public backlash over the low speed. The $80 per month plan includes a monthly installment for a high-end device of choice, including the iPhone 6 (16GB) or Galaxy S6 (32GB).
Sprint's CEO, Marcelo Claure in a statement said that "At Sprint, we strive to provide customers a great experience when using our network. We heard you loud and clear, and we are removing the 600 kbps limitation on streaming video. During certain times, like other wireless carriers, we might have to manage the network in order to reduce congestion and provide a better customer experience for the majority of our customers".
We heard you loud and clear and we are removing the 600 kbps on streaming video. #Allin and we won't stop
— MarceloClaure (@marceloclaure) July 1, 2015